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The Email Producer builds, formats, and tests email marketing content using Dreamweaver, Photoshop, our Marketing Content Management System, and the Adobe Campaign email service platform. This role is responsible for the production, development, and QC of email marketing content.

The Email Producer reports to the Director of Email Operations and will work closely with the Campaign Developers, Creative Department, Web Content, Brand and Product Marketing teams.

Responsibilities:

Build email marketing content through production process including layout of email copy and graphics in HTML and inline CSS, and preparing email content for deployment from the Adobe Campaign platform.

Create and update dynamic email templates with HTML and JavaScript

Assist with tracking of weekly emails to ensure that all emails are created on time.

Work with Campaign Development to ensure that all personalized customer data fields and version requirements are appropriately integrated.

Build dynamic personalization using JavaScript to display personalized and targeted content.

Run testing workflows in Adobe Campaign to QC email content in preparation for deployment. Work with team members through a peer review process to ensure content & tracking is accurate.

Ensure that email campaigns adhere to brand standards and guidelines.

Qualifications/Skills:

Bachelor's degree required

2-5+ years of solid production background in a digital or email marketing environment

2 to 3 years of experience with HTML

Proficient in CSS

Knowledge of mobile-optimized HTML is preferred

Working knowledge of Adobe Creative Suite, including Photoshop and Dreamweaver

Advanced Microsoft Office skills, including proficiency with Excel

Understanding digital marketing concepts

Knowledge of Adobe Campaign or other top-tier Email Service Platform

Understanding of JavaScript

Experience designing & coding email templates preferred

Ability to handle multiple tasks, priorities, and deadlines

Prefers fast-paced environment with a desire to meet/exceed timelines

Strong creative thinking and attention to detail

Strong communication skills: written and oral

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