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Title: Associate Director Member Engagement Enablement
Location: Greater Boston
Onsite Requirements: Hybrid
Duration: 6 months with potential for conversion
Industry: Healthcare
Day-to-Day Responsibilities
- Act as the primary business partner to technology teams for member engagement platforms and data.
- Lead day-to-day business oversight of a member engagement data platform, including phased enhancements and roadmap alignment.
- Translate business needs and use cases into clear technical requirements and priorities.
- Ensure data flows correctly across engagement tools (CRM, email/SMS, analytics, orchestration platforms).
- Partner with engagement program leaders, analytics, clinical, marketing, service, and tech teams to support member engagement initiatives.
- Oversee and support email and SMS engagement capabilities from a business perspective.
- Evaluate and help advance new tools and capabilities (e.g., AI, automation, personalization) that improve member engagement.
- Clearly communicate complex technical concepts to non-technical stakeholders and explain prioritization decisions.
- Build strong relationships across a matrixed organization and influence without direct authority.
- Support future growth of the function, with potential people leadership over times
Must-Have Requirements
- 10+ years of experience in health-related technology roles.
- Strong health plan experience, especially working with healthcare or member data.
- Deep understanding of healthcare data infrastructure (how data is structured, stored, defined, and flows between systems).
- Ability to bridge business and technology – comfortable working closely with engineers, data teams, and business leaders.
- Experience with CRM, engagement, or omni-channel communication platforms (email/SMS).
- Strong technical fluency paired with the ability to drive business outcomes.
- Proven success working cross-functionally in complex, regulated environments.
- Excellent communication skills, including explaining complex topics to varied audiences.
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