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Title: Managing Director, SEO
Location: United States, Remote
Duration: Full Time, Direct Hire
Industry: Integrated Marketing and Digital Agency
Day‑to‑Day Responsibilities
- Provide senior leadership for the SEO department, setting direction, priorities, and standards
- Manage and mentor senior SEO leaders, including Directors and Senior Managers
- Act as executive sponsor on key client relationships and step in on escalations when needed
- Provide strategic SEO guidance across a large and varied client portfolio (SMB, Mid‑Market, and Enterprise)
- Ensure SEO strategies align to broader business and marketing goals for clients
- Scope and support new business opportunities, including participating in pitches and expansion conversations
- Drive innovation in modern search, including AI Search Optimization (AIO) and Generative Engine Optimization (GEO)
- Partner with internal leadership on financial performance, retention, and growth of the SEO practice
- Improve processes, frameworks, and ways of working to support scale and consistency
- Collaborate cross‑functionally with Paid Media, Content, Design, and Development teams
- Ensure quality and consistency across SEO strategy, execution, and client deliverables
Requirements
- Advertising agency background
- Senior‑level people leadership experience at scale, including:
- Managing multiple senior leaders (Director, Senior Manager level)
- Experience managing a large and diverse account portfolio, including:
- SMB, Mid‑Market, and Enterprise clients
- Strong client‑facing and consultative skills
- Able to lead executive‑level conversations
- Scope projects and new business opportunities end to end
- Act as a thought leader for both clients and internal teams
- Hands‑on experience with AIO and GEO (AI Search / Generative search optimization)
- Deep SEO expertise across technical SEO, on‑page, site architecture, and authority development
- Experience operating at a strategic rather than executional level
- Background across B2B, B2C, and e‑commerce SEO environments
- Familiarity with common SEO platforms and analytics tools (Google Search Console, GA, SEMrush, Ahrefs, Screaming Frog, etc.)
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