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Title: Associate Director, Omnichannel Operations
Location: Greater Boston
Onsite Requirements: Hybrid
Duration: 6 months
Industry: Pharma
About the Role
We’re partnering with a leading life sciences organization to support a global team focused on improving customer experience through omnichannel engagement. This role sits within a cross-functional group responsible for bringing marketing and communication campaigns to life across multiple digital and field channels. This is a highly collaborative role that blends strategy with hands-on execution – ideal for someone who enjoys working across teams, managing moving pieces, and ensuring campaigns are delivered smoothly end-to-end.
What You’ll Do (Day-to-Day)
- Act as the main point of contact for omnichannel campaign execution for a specific business unit
- Partner with internal teams (marketing, analytics, IT, etc.) to translate ideas into live campaigns
- Help coordinate and launch campaigns across channels like email, web, and CRM platforms
- Ensure everything is set up properly before launch (content, data, systems, approvals, etc.)
- Monitor campaigns once live and troubleshoot any issues that come up
- Work closely with platform owners and external partners to keep execution on track
- Maintain documentation and help improve processes over time
Must-Have Requirements
- 7+ years of experience in omnichannel, digital marketing, or marketing operations
- Experience in pharma, biotech, healthcare, or another regulated industry
- Strong understanding of how multi-channel campaigns are executed (email, web, CRM, etc.)
- Experience working cross-functionally with multiple stakeholders
- Exposure to marketing technologies (CRM, marketing automation tools, etc.)
- Ability to manage campaign execution, QA, and launches end-to-end
- Strong communication and organizational skills in a fast-paced environment
- Bachelor’s degree required
Preferred experience
- Familiarity with platforms like Salesforce Marketing Cloud, Veeva, or similar tools
- Experience supporting Medical Affairs or rare disease-focused teams
- Advanced degree
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