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Our client, a law firm located in Midtown, Manhattan is looking to hire a Temporary Marketing Technology Assistant to support the implementation, maintenance, and optimization of the firm’s marketing technology stack, including CRM, email marketing, website CMS, proposal management, and experience management systems. The position starts January 2025. Hours: 9am-5pm. Temp duration is three months with potential to extend/convert.
Key Responsibilities:
This role requires technical aptitude, attention to detail, and collaboration to ensure data integrity and improve marketing operations.
Data Management & Integrity
- Assist with CRM/ERM data clean-up and integrity efforts, including merging duplicate contacts, researching company information, and promoting CRM best practices through supervised projects.
- Perform daily review of new contacts and updates made through ERM sync; conduct regular audits to ensure data accuracy.
- Maintain and update mailing lists for newsletters, practice groups, client mailings, alumni, and special events.
Email Marketing & Campaign Support
- Coordinate with Business Development and Marketing Communications teams on e-marketing campaigns, including seminar/event invitations and client alerts.
- Assist in generating basic reports on email campaign performance and engagement metrics.
Website & Content Management
- Update and add new content to the firm’s CMS; perform scheduled audits to fix broken links, correct errors, and refresh outdated content.
- Support website projects, including posting content, redesign initiatives, SEO audits, and optimization efforts.
- Perform quality assurance checks on new features or updates before deployment.
Experience Management & Research
- Research matters and clients to complete profiles in the experience management system, including drafting narratives, assigning industries, uploading logos, and entering client descriptions.
Technology Support & Documentation
- Troubleshoot questions related to the marketing technology stack for marketing, business development, and secretarial teams.
- Monitor system integrations to ensure reliable data flow; assist with launching new software when needed.
- Maintain documentation of processes and workflows for recurring tasks and system updates.
Continuous Learning & Collaboration
- Stay informed about emerging legal marketing technologies; attend seminars, webinars, and demos regularly.
- Collaborate closely with the Marketing Technology team and other stakeholders to support firm-wide initiatives.
Other Duties
- Accept and perform additional responsibilities as assigned.
Qualifications:
- Bachelor’s degree required.
- One or more years of data entry experience in a professional environment preferred.
- Previous experience with law firm CRM systems and email marketing/distribution software; Concep preferred.
- Familiarity with HTML/CSS for email and web content updates preferred.
- Experience with analytics tools (e.g., Google Analytics) is a plus.
- Strong problem-solving and troubleshooting skills.
- Ability to communicate professionally and effectively, both orally and in writing.
- Ability to multi-task, prioritize deadlines, and track progress of tasks.
- Highly organized with strong attention to detail and accuracy.
- Must maintain confidentiality of work-related information and materials.
- Collaborative attitude and willingness to learn new methodologies.
- Proficiency with Microsoft Office applications (Word, Excel, PowerPoint) and Adobe Acrobat; aptitude for learning new software strongly preferred.
- Flexibility to work overtime on an as-needed basis.
Pay:
- $35-$38/hour pay rate
