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TA Marketing Specialist
Location: Hybrid (2 days/week onsite near Burlington, MA)
An engineering client is looking to hire a TA Marketing Specialist to work collaboratively between departments to elevate their employer brand and attract top talent.
Responsibilities:
- Own TA marketing platforms, including ATS, job boards, advertising tools, and more
- Create employer branding strategies that highlight company culture, employee testimonies, and development opportunities
- Manage marketing vendor relationships
- Work collaboratively across departments to create digital content (videos, social media posts, etc.) to support targeted campaigns for candidate pipeline development
- Elevate candidate experience via key touchpoints throughout the process
- Analyze campaign results and make data-driven recommendations for future initiatives
Requirements:
- 5+ years of experience working in TA, recruitment marketing, or HR operations
- Well-versed in recruitment tools, including ATS and sourcing platforms, as well as job distribution platforms
- Experience partnering with a marketing vendor
- Strong copywriting, project management & communication skills
- Well versed in digital marketing/social media best practices and search engine optimization
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