Product Marketing Lead
About the Role
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Title: Lead Product Marketer
Location: Boston, MA
Onsite Requirements: Fully onsite
Duration: Full Time / Permanent
Our client is an early‑stage, AI consumer fitness startup building an intelligent personal trainer and companion focused on strength, accountability, and long‑term health. This is a rare opportunity for someone who wants real ownership-balancing brand and growth, rolling up their sleeves in the early days, and laying the groundwork for scale.
What You’ll Do
- Own the full marketing funnel across brand, growth, and go‑to‑market
- Develop clear messaging, positioning, and campaigns that bring the product vision to life
- Partner closely with product, engineering, and design to align strategy and execution
- Test, learn, and iterate quickly using scrappy, data‑informed experiments
- Build early traction across content, community, partnerships, and performance channels
Who You Are
- 7-8+ years of marketing experience, ideally from a SaaS or tech environment
- Comfortable operating in ambiguity and building from the ground up
- Strong communicator with both tactical execution skills and strategic mindset
- Curious, collaborative, and energized by early‑stage ownership
- Excited to work in an AI‑first organization and grow alongside the product
Why This Role
- Own and run marketing end‑to‑end
- Work with a focused, experienced team that values efficiency and smart use of time
- No nights or weekends culture-when we work, we’re fully engaged
- Competitive compensation with meaningful upside
- Career‑defining opportunity to help shape a product, brand, and category
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Beacon Hill is an Equal Opportunity Employer that values the strength diversity brings to the workplace. Individuals with Disabilities and Protected Veterans are encouraged to apply.
Founded by industry leaders to set a new standard in search, career placement and flexible staffing, we deliver coordinated staffing solutions with unparalleled service, and a passion for innovation, creativity and continuous improvement.
Our niche brands offer a complete suite of staffing services to emerging growth companies and the Fortune 500 across market sectors, career specialties/disciplines and industries. Over time, office locations, specialty practice areas and service offerings will be added to address ever changing constituent needs.
We look forward to working with you.