Business Development Representative – $50-60K

Essential Duties and Responsibilities include the following:

· Prospecting: Finding new business opportunities.

Outbound marketing and sales strategies for qualified lead generation via e-mail, sequencing, phone, paid ad campaigns, social media, text, and online chat.

· Lead qualification: Determining which leads are most promising.

Determine the application, challenges, and priorities of inbound leads for routing to sales representatives through email and discovery calls.

· Lead nurturing: Continuing to engage with leads

Communicate and engage with leads to develop relationships, educate, and build value for qualified lead conversions on potential projects.

· Scheduling meetings: Setting up meetings for sales representatives

Transition of qualified leads to potential projects with account executives.

· Social selling: Using social media to generate leads.

Leverage social media to expand professional network, develop and maintain relationships, and nurture social media marketing and social selling.

· Networking: Building relationships with businesses

Building relationships with previous customers, potential opportunities, and ideal customer profiles for continued nurturing and education.

· Strategy Development and Execution

Develop, cultivate, and nurture self-generated leads to strengthen outbound activity using a combination of outreach tools and systems including phone, email, social media, and customer relationship management (CRM).

Work with account executives to develop and implement appropriate prospect strategies, go-to-market (GTM), and account-based marketing (ABM) tactics.

· Other duties may be assigned.

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

* Bachelor’s degree in Marketing, Business Administration, Communications, or a related field preferred.

* Minimum of 2 years of experience in business-to-business (B2B) business development strategy and execution or 2+ years of sales experience.

* A proven ability to drive results, be resilient during challenging sales situations, have a customer-first mentality and a strong growth mindset.

* Specific experience with business development and demand generation strategies and tactics (including inbound marketing, conversion rate optimization, event-based and account-based marketing, social media, conversational marketing & selling, lead nurturing, and paid media) preferred.

* HubSpot (or similar marketing automation) and Salesforce (or similar CRM) experience.

* Strong technical aptitude with the ability to learn new platforms and processes quickly.

* B2B sales or marketing experience.

* Multi-approach outbound methodologies.

* Strong interpersonal skills.

* Exceptional verbal and written communication and presentation skills.

* High level of organization, attention to detail, and the ability to manage multiple priorities.

* Deep understanding and desire to help businesses grow better.

* Prospecting sales expertise.

* Experience managing the top of the sales funnel, to qualify prospects.

Education and/or Experience:

Bachelor’s degree required; one to two years related experience and/or training; or equivalent combination of education and experience.